Raymond uses Eshopbox to streamline its entire ecommerce lifecycle that includes multichannel selling, fulfilment and end-to-end reconciliation.
Raymond is an aggressive player in the ready to wear apparel segment with reputed brands such as Park Avenue, ColorPlus & Parx that are a part of its product portfolio. The company has a massive offline reach with over 1100 exclusive stores spread across India. With an established dominance in the offline market, Raymond wanted to replicate its vast presence in the online landscape too. The underlying vision was to extend its product offerings to customers seeking the convenience of online shopping by being available on a variety of online channels.
While evaluating an ecommerce partner who could turn Raymond’s aggressive ecommerce vision into reality, the team at Raymond wanted a partner that would meet the following capabilities:
After having done a thorough market comparison across various service providers, the team at Raymond realised that Eshopbox was the most suitable solution that could answer its business needs.
Eshopbox team understood from the beginning that to meet Raymond business expectations and earn its trust, accountability would be the pivotal challenge to be addressed. Varun heads integration initiatives at Eshopbox. In Varun’s words, "We drew a simple roadmap - help Raymond to integrate its ERP with Eshopbox system first and then enable ecommerce operations". Eshopbox solution approach focused on enabling:
After working closely with Eshopbox, Raymond witnessed 8X sales growth in 6 months. It was particularly impressed with:
Lack of agility to achieve desired ecommerce goals
Raymond wanted to increase its ecommerce outreach by increasing its presence on various marketplaces to grow revenue and serve its customers.
Streamlined ecommerce operations with clear visibility into revenue and growth
With Eshopbox, Raymond was able to increase its catalogue on various marketplaces, record-high sales volume and maintain accounting with an automation engine that is built to last.