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Weekly Inspirations

Inspiration of the week #5

Versha Kamwal
December 8, 2020
5
mins read

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

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How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

"We love to inspire brands and help them unlock their ecommerce potential"

That's why at Eshopbox, we created the Inspiration of the Week, where each week, we pick and present brands from around the world that you can draw inspiration from.

The Inspiration of the Week explores different categories such as UI/UX design, unboxing experience, marketing campaigns, navigation menu, and more.

Web design inspiration

Queen Garnet

Queen Garnet is a part of RipePlanet, a group of innovative agriculture businesses. It is setting new standards in the way Australia sustainably creates, grows and moves fresh produce. Queen Garnet plum is claimed to be Australia's antioxidant superfood by domestic universities and scientific organisations with its great wellbeing range.

What makes their website great?

Product Supremacy, Design Domination

The royal experience starts from the very beginning—a consent for drinking to the queen's guard. The colour scheme is in tandem with the luxury the Australian superfruit promises and displayed through fluid navigation.

Effortless Depiction, Powerful Takeaway

The imperial theme is outstretched to every length and breadth of the website, from vivid graphics and images to engaging content. The product line is a sheer novelty, and so is the experience of this web design.

Unboxing inspiration

LootCrate

LootCrate is a subscription box service based in the US, which provides monthly boxes of geek and gaming related merchandise. It brings the love of pop culture conventions to fans at home. It partners with industry leaders in entertainment, gaming, sports, and more to deliver monthly themed crates.

What makes their unboxing special?

Basic Exterior, Spectacular Interior

LootCrate uses a basic black outer packaging with its brand logo. However, as every month's theme is different, the shape and size the box is different. Inside, you'll find everything that's culturally relevant to the geeky target audience.

Creative Direction, Intelligent Approach

Creating memorable moments while taking stuff out of the box is just not enough! It has taken unboxing to a riskier but more rewarding route—setting a theme for each month and teasing its customers without revealing the box’s contents, throughout the month.

Campaign inspiration

Blendtec

Blendtec is a company based in the United States that sells commercial and residential blenders. It is called "the world's most advanced blender". With technology to make blending simpler and more effective, Blendtec is the ultimate tool for helping you feed your passion.

What makes their marketing campaign unique?

Winning Formula, Strength Shot

The Will It Blend video series are low cost, low effort videos which demonstrate the powerful capabilities of their product line. They even won awards, been telecasted on mainstream media channels, and resulted in a 700% increase in sales in three years.

Blentec will it blend series

Clever Marketing, Thoughtful Branding

It proved that there’s no such thing as a boring industry if you know how to hook your audience. The videos have the right amount of compelling content, customer engagement, and actually have a purpose—offer useful information to the consumer.

Navigation Menu inspiration

Red Edition

Red Edition is a Parisian furniture brand which puts great emphasis on shapely, colourful and simple furniture creations. It intends to create living spaces that are modern, delightful and chic. It offers a French "Art de Vivre" with its playful approach, to combine materials in newly imagined ways. Its designs are novel and sophisticated yet also familiar and timeless.

What makes their menu experience eccentric?

Logical Blueprint, Elegant Feel

Being welcomed on this website with a Parisian suave, is an odyssey. Since the products of the collections have many colour variants, you are brought along on a journey toward the one best suited for you.

Crafted Convenience, Defined Utility

The overlay menu unravels the collections in the most vividly aesthetic way possible. The quick view functionality takes the ease in product selection to the next level—it’s instant and unconventional in every way possible.‍

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Vallabh Daga, Eshopbox
October 24, 2020
Weekly Inspirations

Inspiration of the week #2

Looking for inspiration? Browse through our carefully curated collection of brands who are constantly evolving and staying ahead of the game.
Versha Kamwal, Eshopbox
October 29, 2020
Weekly Inspirations

Inspiration of the Week #3

Looking for inspiration? Browse through our carefully curated collection of brands who are constantly evolving and staying ahead of the game.
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November 10, 2020

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