Content Writer

Roles at Eshopbox
Remote
Full Time
Marketing & Sales
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Content Writer

We are looking for a Content Writer to join our content management team. You will require to enrich our website with new blog posts, guides, and regularly expand our company's digital footprint. As a Content Writer, you will conduct thorough research on industry-related topics, generate ideas for new content types and proofreading articles before publishing. You will be required to write blogs, case studies, info-graphics on an ongoing basis to support, promote the offering, attract site visitors through search, social media, and email. You will be managing a team of content writers and review their work. To fulfil this requirement, it's preferable if you have an expertise in the B2B domain or you've worked with marketing agencies.

Responsibilities

  • Write content that drives people to welcome further into our world.
  • Create promotional content to post on social sites.
  • Actively research on industry-related topics (combining online sources, interviews and studies).
  • Produce multimedia content to rigorous intellectual and academic standards.
  • Write content for ad-hoc projects as needed.
  • Brainstorming potential article/blog ideas and spin-offs with internal stakeholders and gathering important information on the topic.
  • Updating old articles and website content for content accuracy, consistency and general tidying up.
  • Creating SOPs/guidelines around content writing to ensure all around content consistency (voice, style, fonts, images, vocabulary, etc).
  • Enable other stakeholders in the company to write for their specific domain with defined guidelines.
  • Proof read and edit blog posts before publication.
  • Prepare well-structured drafts using Content Management Systems.
  • Gather intelligence around how better content could be delivered to the audience.
  • Write clear and precise marketing copy to promote our products/services.
  • Coordinate with marketing and design teams to illustrate articles.
  • Use SEO optimized writing to increase web traffic.
  • Enhance digital marketing initiatives on a basic level - SEO and Social Media Marketing.
  • Identify customers’ needs and gaps in our content and recommend new topics for the same.

Basic Requirement and Skills

  • A minimum of 5 years of work experience as a Content Writer, Copywriter, Editor, Journalism or a similar role.
  • Should produce accurate and engaging content (including short and long form copy) for multiple channels and audiences.
  • High-level proficiency with English grammar fundamentals and wide variety of vocabulary is a must.
  • Communication and organisational skills must be highly developed, as stakeholder engagement is key within the role.
  • Excellent written communication skills including the ability to translate and distill often complex or technical information into accurate, engaging copy.
  • Excellent research and high-level writing skills to initiate and complete content ideas.
  • Demonstrated ability to work as part of a team and when required, autonomously with limited guidance.
  • A flair for writing and editing skills with an understanding of what works on the internet. Must be strongly familiar with web publications.
  • An effective writing style that is fresh, consistent and customer friendly. A knack for editing and proofreading.
  • Ability to develop all types of content and write in a variety of formats and styles for multiple audiences.
  • Knowledge and experience in using content management systems to produce web pages.
  • SEO optimized writing with an understanding of keywords and Meta tags - ability to write web page titles, Meta tag descriptions, alt tags for images etc.
  • Must display exceptional attention to detail and meet deadlines at the same time.
  • Content writing experience with a technology, eCommerce or supply chain domain will be preferable.

Qualifications

BSc in Marketing, English, Journalism, Digital content, Copy writing or related field.

We look forward to hearing from you
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